数字阅读推广研究的生态学维度:基于共生理论的分析

Ecological Dimension of Digital Reading Promotion Research:An Analysis Based on Symbiosis Theory

数字时代阅读推广领域孕育出以数字信息技术为核心的阅读推广数字生态革命,并变为一个开放共生系统。现有数字阅读推广研究缺乏系统深入的理论研究,且较难用跨学科的视角、方法去分析数字阅读推广中的基础性问题。文章借助共生理论,从生态学维度系统分析数字阅读推广共生内涵要素、共生过程、机制以及共生困境与路径,为丰富和理解数字阅读推广理论研究提供了新视角并为数字阅读推广实践提供科学指导。研究表明,数字阅读推广中主体选择机制、动力机制、协调机制、合作共享机制、反馈机制、风险防范机制以及利益分配机制是数字阅读推广综合效能最大化的根本。总的来看,在现有数字阅读推广研究中引入共生理论的视角和方法,能够有力促进及丰富数字阅读推广的微观机制探讨,进一步推动阅读推广科学化发展及与其他前沿学科间的交叉融合。

The field of reading promotion in the digital era has bred a digital ecological revolution of reading promotion with digital information technology as the core,and turned into an open symbiotic system.Existing research on digital reading promotion lacks systematic and in-depth theoretical studies,.and it is difficult to analyze the fundamental issues in digital reading promotion with interdisciplinary perspectives and methods.With the help of symbiosis theory,the paper systematically analyzes the elements of digital reading promotion symbiosis,symbiosis process,mechanism,and symbiosis dilemma and path from ecological dimension,which provides a new perspective for enriching and understanding theoretical research of digital reading promotion and provides scientific guidance for digital reading promotion practice.The study shows that the mechanism of subject selection,motivation,coordination,cooperation and sharing,feedback,risk prevention and benefit distribution in digital reading promotion is fundamental to maximize the comprehensive effectiveness of digital reading promotion.In general,the introduction of symbiosis theory perspective and methodology in existing digital reading promotion research can strongly promote and enrich the exploration of micro mechanisms of digital reading promotion,and further promote the scientific development of reading promotion and cross-fertilization with other frontier disciplines.