摘要
“都市潮流,休闲活力”是越也童装的品牌调性,也是虎门这座城市在产业中的形象写照。作为虎门本土成长品牌的缩影,诞生于2003年的越也童装历经20年发展,已成为中国高尚精品男童服饰品牌代表。“之所以当初选择在虎门创业,一方面是因为这里交通便利,作为中国时尚前沿阵地,在这里你可以了解到来自全球的最新潮流资讯;另一方面是虎门产业体系完善,配套齐全。特别是已成功举办26届的虎门服交会成为众多虎门品牌从区域走向国际的重要推手,这些都为企业高质量发展起到了积极的推动作用。”身为东莞市越也服饰有限公司董事长,王照华回忆着创业历程,不禁慨叹道,“正是在当地政府的全力推动下,让虎门成长为全国知名童装名镇,虎门的名牌战略也初见成效,让我们对企业发展、对这座城市、对于时尚产业充满信心。”
“Urban trend,leisure vitality”is the brand tone of Outride,but also the image of Humen city in the industry.As the epitome of Humen local growth brand,Outride,which was born in 2003,has developed over the past 20 years and has become a representative of China’s high-end and high-quality boys’clothing brands.“The reason why I chose to start a business in Humen,on the one hand,it is because of the convenient transportation here,as the forefront of Chinese fashion,where you can learn about the latest trend information from the world;on the other hand,Humen industrial system is perfect and complete.In particular,China(Humen)International Fashion Fair,which has successfully held 26 sessions,has become an important promoter of many Humen brands from the region to the international market,which has played a positive role in promoting the high-quality development of enterprises.”
