摘要
一直以来,“学而优则仕”是很多读书人必选之路。而在服装圈,也有约定成俗的习惯,那就是做久了贸易,也一心想要有个自己的品牌。“当年,我们只身从重庆来到虎门,看重不仅是这里完整产业链的配套优势,还源于政清人和的营商环境和政府对于产业的重视与大力扶持。”广东恩咖服装有限公司总经理于建春介绍,为了差异化发展,在经过大量市场调研和走访后,从事多年服装贸易的他们决定另辟蹊径,在虎门做男装。“随着男性消费理念的转变,多元时尚下的男装市场潜力巨大。”
Yu Jianchun,general manager of Guangdong UNKUT Clothing Co.,Ltd.,introduced that in order to differentiate development,after a large number of market research and visits,they decided to do men’s wear in Humen after many years of clothing trade.In 2015,UNKUT Men’s Wear was created.With the careful cultivation and innovation of the UNKUT’s team,UNKUT Men’s Wear successfully stood out from the“Humen clothing”by virtue of excellent quality and diversification of styles.
