抗战时期内地电影在香港地区的传播及影响——以港版《申报》为中心

Domestic films in Hong Kong during the Anti Japanese War:Focusing on the ShunPao in Hong Kong region

20世纪30年代后期,抗战的全面爆发促使内地电影进入香港地区传播的活跃期。港版《申报》通过大量内地电影的海报与影讯,在活跃香港地区抗战文化的同时,促进了内地电影消费中心的南移。在港版《申报》的呈现中,上海“孤岛”商业片与大后方抗战宣传片共同形成了内地电影商业与宣传并存的艺术类型与风格。港版《申报》也分别采取了推广与动员平行的传播策略。内地电影在香港地区的影响折射出中华民族同仇敌忾、投身抗战的文化景观。

In the late 1930s,the War of Resistance against Japan promoted the domestic films to enter the active period of communication in Hong Kong region.The ShunPao in Hong Kong published a large number of posters and news reports about domestic films,which had an important impact.Among them,the Shanghai“Island”commercial film and the home front anti-Japanese war propaganda film represent different artistic styles and express different film cultures.Special advertising strategies have also been adopted in the ShunPao in Hong Kong.It represents the patriotic picture caused by domestic films in Hong Kong region at that time.