新能源汽车制造业营运资金管理分析——以小鹏汽车为例

Analysis of Working Capital Management of New Energy Vehicles-Taking Xiaopeng Automobile as an Example

新能源汽车所在的市场竞争日益激烈,在互联网营运模式下,汽车制造业分为了新势力造车企业和传统汽车企业,这些都深刻影响汽车行业的盈利模式,而企业运营的动力在于营运资金,要想企业稳定性经营、持续性发展以及提高综合竞争力,对企业营运资金管理是很有必要的。以小鹏汽车的营运资金管理为背景,综合分析在管理过程中出现的问题,更好地提出有利于对新能源汽车行业发展的建议。

New energy vehicles in the increasingly competitive market,in the Internet mode of operation,the automobile manufacturing industry is divided into the new forces of car-making enterprises and traditional automobile enterprises,which have a profound impact on the profitability of the automobile industry,and the driving force of the enterprise's operation lies in the working capital,in order to ensure the stability of the enterprise's operation,sustainable development,and to improve the overall competitiveness of the enterprise,the management of the enterprise's working capital is very necessary.Taking the working capital management of Xiaopeng Automobile as the background,we comprehensively analyse the problems in the management process,and better put forward the suggestions conducive to the development of new energy automobile industry.