摘要
格力电器是家电行业的主力军,综合分析其盈利能力水平,既是反映其当前经营成果,也是对其未来市场盈利能力进行评估。基于2018—2022年的财务数据,从格力电器的盈利形态、盈利缺陷及其原因展开分析,并提出对策和建议。
Gree Electric Appliances is the main force in the home appliance industry,and comprehensively analysing its profitability level is both a reflection of its current operating results and an assessment of its future market profitability.Based on the financial data of 2018-2022,the analysis is launched from the profitability pattern of Gree Electric Appliances,profitability defects and their reasons,and countermeasures and suggestions are put forward.
作者
刘海云
黄敬惠
Liu Haiyun;Huang Jinghui(Hebei University of Economics and Trade,Shijiazhuang Hebei 050051,China)
出处
《现代工业经济和信息化》
2023年第10期266-268,271,共4页
Modern Industrial Economy and Informationization
关键词
格力电器
盈利能力
营业收入
Gree electric appliance
profitability
operating income