近年来中国共产党形象建设研究述评

A Review of the Research on the Image Constructionof the CPC in Recent Years

政党形象是政党政治的重要分支。目前学界围绕中国共产党形象的概念界定、一般特征、构成要素和分析框架等方面展开了深入研究并取得较为丰硕的成果,但仍存在一定的不足。故此需要通过追溯马克思主义经典著作的理论渊源,完善党在不同历史分期中的形象构建,综合运用多种研究方法,深入到微观层面,以提升中国共产党形象建设研究的逻辑性、系统性、学理性及创新性。

The image of a political party is an important branch of party politics.At present,academic circles have carried out in-depth research on the concept definition,general characteristics,constituent elements and analytical framework of the image of the CPC and achieved fruitful results,but there are still some shortcomings.It is necessary to trace back to the theoretical origin of Marxist classic works,improve the image construction of the Party in different historical stages,use a variety of research methods,and go deep into the micro level,so as to enhance the logic,systematic,academic rationality and innovation of the research on the image construction of the CPC.