中国康养产业纵览及发展对策

Overview and Development Strategies of China's Health and Elderly Care Industry

康养产业是绿色朝阳产业,是推动乡村振兴发展的新动力和新希望。乡村振兴背景下的康养产业有望发展成为未来国家经济的重要支柱。探讨了我国康养产业的定义、分类、发展背景、发展历程及现状、分布特点、市场规模、细分市场、未来发展趋势及目前面临的困境。未来发展康养产业,要理顺城乡间的生产要素流动渠道,促进生产要素的城乡流动合理顺畅,实现生产要素的自由流动;解决人才困境是康养产业在乡村获得健康持续发展的关键;在类似新冠疫情的公共卫生事件突发时期,加强对工作人员的传染病防治知识和相关技能培训是关键。

Health and elderly care industry,a green sunrise industry,is a new driving force and hope for promoting rural revitalization and development.In the context of rural revitalization,this industry is expected to develop into an important pillar of China's economy.The definition,classification,development background,development process,current situation,distribution characteristics,market size,segmented markets,future development trends,and current challenges of China's health and elderly care industry were explored.In the future,it is necessary to manage the flow channels of production factors between urban and rural areas,so as to promote rational,smooth and free flow of production factors between the two.Solving the talent dilemma is the key to achieve healthy and sustainable development of the industry in rural China.In times of sudden outbreak of public health events such as the COVID-19 pandemic,it is critical to strengthen the training of staff on knowledge of infectious disease prevention and control as well as related skills.