基于共生关系的民宿运营振兴乡村路径研究

Research on the Rural Revitalization Pathof Homestay Operation Based on Symbiosis

在全面推进乡村振兴的背景下,根据现有民宿发展实践过程中存在的问题,综述了文旅产业运营商——隐居乡里的解决方案。以共生关系为理论基础,提炼出以村集体合作,引入投资商,以实现价值共创为目的运营模式。通过多元主体的参与合作,促进当地村民的就业和增收,带动乡村旅游的发展,实现乡村文化的保护与宣传。通过民宿运营带动当地农业、文化、旅游业全面发展的方式,为农文旅产业深度融合打下了坚实的基础,为乡村振兴提供了理论依据和实践参考。

Under the background of promoting rural revitalization,according to the existing problems in the development of homestay,the research introduced the solution of cultural tourism industry operator-Living in Seclusion.Based on the symbiotic relationship,this paper refined the operation model with village collective cooperation,introducing investorsto realize value co-creation.Through the participation and cooperation of multiple subjects,the employment,income increase and the development of rural tourism of local villagers can be promoted,and the protection and publicity of rural culture will be realized.The comprehensive development of local agriculture,culture and tourism through the operation of homestay has laid a solid foundation for the deep integration of agriculture,culture and tourism industry,and provides theoretical basis and practical reference for rural revitalization.