企业数字化转型的内在机制研究

Research on the Internal Mechanism of Enterprise Digital Transformation

数字化转型是企业面对数字科技发展带来的变化所做出的必然选择。企业数字化转型是企业利用数字技术的组合触发企业属性的重大变革并改进组织的过程,其深刻的复杂性导致企业在实施过程中往往处于没有头绪、一拥而上的状态。本文通过研究企业数字化转型的基础理论:组织变革理论、流程再造理论、协同效应理论以及转型三个阶段的演化逻辑:技术主导阶段的效率与效益逻辑、客户主导阶段的产品与服务逻辑、生态主导阶段的共生与共赢逻辑,希望可以帮助企业深入分析和挖掘企业数字化转型的内在机制,看清转型方向,把握战略主动,形成符合自身需求的转型战略。

Digital transformation is an inevitable choice made by enterprises to face the changes brought about by the development of digital technology.Enterprise digital transformation is a process in which enterprises use the combination of digital technologies to trigger the major change of enterprise attributes and improve the organization,Its profound complexity leads to enterprises being often in a state of no clue and rushing up in the implementation process.By studying the basic theories of enterprise digital transformation:organizational change theory,process reengineering theory and synergistic effect theory,as well as the evolution logic of three stages of transformation:efficiency and benefit logic in the technology-led stage,product and service logic in the customer-led stage,symbiosis and win-win logic in the ecology-led stage in this paper,it is hoped to help enterprises deeply analyze and explore the internal mechanism of enterprise digital transformation,see clearly the transformation direction,grasp the strategic initiative,and form a transformation strategy that meets their own needs.