短视频技术在新媒体宣传中的运用分析

Analysis of the Application of Short Video Technology in New Media Publicity

从短视频平台、账号运营、视频制作、抖音推荐算法等方面,侧重研究短视频技术应用方法,以此展现新媒体宣传的积极作用。在短视频技术实践中,从拍摄、制作各方面,提高短视频技术的应用程度,以此保证新媒体宣传的质量与效果,确保宣传主体能够获取“蓝V”资质,提高账号级别,巧妙利用“代言”算法,获取更多推荐机会,同时合理使用“标签”进行降维处理,以此改善信息的宣传效果。

From the short video platform,account operation,video production,Shake Tone recommendation algorithm and other aspects,focus on the study of short video technology application methods,so as to show the positive role of new media publicity.In the practice of short video technology,the application of short video technology is improved from the aspects of filming and production,so as to ensure the quality and effect of new media publicity,ensure that the subject of publicity can obtain the qualification of“Blue V”,improve the level of the account,and skillfully utilize the“endorsement”algorithm to obtain more recommendation opportunities,as well as reasonably use the“label”algorithm to obtain more recommendation opportunities.algorithm to obtain more recommendation opportunities,and at the same time reasonably use the“label”for dimensionality reduction processing,so as to improve the publicity effect of the information.