摘要
在平面设计中,通过对文字、图形和色彩等审美元素进行合理搭配与运用,以设计出具有独特艺术魅力的平面作品。而随着资源与信息越来越丰富多样,平面设计师应当深入挖掘和分析审美元素,对这些元素进行艺术化设计和创意应用,从而增强作品的视觉冲击力,更好地吸引人们的关注,并提高设计作品的审美价值,帮助人们更加准确地了解作品内涵,最终促使作品具备更强的影响力与表达力,获得理想的营销效果。
In the graphic design,through the text,graphics and color and other aesthetic elements for a reasonable collocation and use,in order to design a unique artistic charm of the graphic works.And with resources and information more and more diverse,graphic designers should dig deep and analysis of aesthetic elements,artistic design of these elements and creative application,so as to enhance the visual impact,better attract the attention of people,and can improve the aesthetic value of design works,help people more accurately understand the connotation,eventually prompted works have stronger influence and expression,get the ideal marketing effect.
作者
王丹
王涵青
WANG Dan;WANG Hanqing(Zibo Construction Engineering School,Zibo 256400,China)
出处
《鞋类工艺与设计》
2023年第24期40-42,共3页
SHOES TECHNOLOGY AND DESIGN
关键词
平面设计
审美元素
艺术化
表现方法
graphic design
aesthetic elements
artistic
expression method