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频频联名破销量,瑞幸动了谁的奶酪?

Luchin Goffee:The Sales Ring of Go-branded Products
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摘要 国庆长假后的第一天,瑞幸咖啡luckin coffee就放了大招:推出猫和老鼠联名款饮品,在直播间买券,只要9.9元就能喝到。这次联名共上线了4款杯套+3款纸袋,并且任意买2杯就可以获赠联名贴纸。这波青春的回忆杀,谁能顶得住? On the first day after the National Day holiday,Luckin Coffee made a big move:launch a co-branded drink of Tom and Jerry,buy coupons in the live broadcast room,and you can drink it for only 9.9 yuanes.This time,a total of 4 cup sets and 3 paper bags have been launched for co branding,and any purchase of 2 cups can receive free co branding stickers.Who can withstand this wave of youthful memories?
作者 张恬熙
机构地区 不详
出处 《葡萄酒》 2023年第7期38-41,共4页 Wine
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