价值链视角下新能源汽车制造业成本管理问题及对策研究

Research on Cost Management Problems and Countermeasures of New Energy Vehicle Manufacturing Industry under the Perspective of Value Chain

优化价值链成本管理是新能源汽车制造业降本增效、实现高质量健康发展的战略举措。基于新能源汽车制造业价值链成本管理的现状,选取业内明星企业为案例对象,基于内、外两个视角,系统剖析价值链成本管控潜在的问题,并给出针对性对策,为新能源车企改进价值链成本管理提供科学的思路。

Optimising value chain cost management is a strategic initiative for new energy automobile manufacturing industry to reduce costs,increase efficiency and achieve high quality and healthy development.Based on the current situation of value chain cost management in new energy automobile manufacturing industry,we select the star enterprises in the industry as the case objects,systematically analyse the potential problems of value chain cost control based on both internal and external perspectives,and give targeted countermeasures,so as to provide scientific ideas for new energy automobile enterprises to improve the value chain cost management.