论中国式现代化宣传舆论阵地的历史基因与现实使命

On the Historical Genes and Practical Mission of Propaganda and Public Opinion Positions of Chinese-style Modernization

巩固社会主义意识形态,壮大主流思想典论,构建与传播中国式现代化话语体系,必须坚守宣传舆论阵地。中国式现代化的宣传典论阵地,服务于中国式现代化的历史进程,既遵循信息传播的客观规律,又体现了中国宣传事业迥异于西方传媒业的历史逻辑与现实使命。党在革命历史时期的宣传工作呈现出全局宣传、全党宣传、全媒宣传的特征:在工作布局上,注重跳出部门划分的局限,将新闻宣传工作融入全局工作中;在行动机制上,贯彻“全党办报”思想,鼓动每位党员投身到群众宣传工作中去;在媒介形态上,综合运用印刷、口语媒介等全媒传播手段,探索新的传播方式。中国特色社会主义进入新时代,更需要坚定历史自信,从党的宣传动员工作史中汲取经验。新时期做好宣传舆论工作,要处理好“变”与“不变”的关系,坚定不移地坚持党的领导;同时,以变应变,顺应传播、国际格局的深刻变迁,坚守中国式现代化的宣传奥论阵地,助力中国式现代化行稳致远。

To consolidate the socialist ideology,strengthen the mainstream ideology,construct and spread the discourse system of the Chinese-style modernization,we must adhere to the position of publicity and public opinions.The propaganda and public opinion positions serve the historical process of Chinese-style modernization,which not only follows the objective law of information dissemination,but also embodies the historical logic and practical mission.The party’s propaganda work during the rerdutionary historical period showed the characteristics of overall propaganda,whole-party propaganda and all-media propaganda.In the layout of work,we must focus on avoiding the limitations of the division of departments,emphasizing the integration of public information and publicity work into the work of the whole council.In terms of action mechanism,implement we should the idea of running newspapers with all party members involved,we encourage every party member to devote himself to mass propaganda work.Concerning media forms,we comprehensively utilize all media communication methods such as printing and oral commanication,and explore new communication methods from time to time.As socialism with Chinese characteristics enters a new era,It is necessary for us to strengthen our historical self-confidence,learn from the history of the party’s propaganda and mobilization work.To do a good job of propaganda and public opinion work in the new period,it is necessary to properly handle the relationship between“change”and“unchanged”,and adhere to the party’s leadership;at the same time,we will adapt to the profound changes in the communication pattern,and help the development of Chinese-style modernization.