游戏法在产品创意设计中的应用研究

Research on the Application of Gaming in Product Creative Design

随着国内家具设计领域的逐渐成熟,设计创新已成为其核心目标,对创意思维和设计方法的探索尤为关键。通过对现有主流的创意思维和产品设计方法进行较为深入地研究,发现把游戏方法引入设计创新的实践仍然少见。本研究引入游戏方法与逻辑,从理论角度考察其可行性,进而通过设计实践验证其在促进创意思维过程中的价值。游戏设计法的核心是将产品设计的要素分类并建立关键词库,随机抽取并重组词汇,经过语义与视觉的转化后获取设计灵感。本研究以椅子设计为案例,系统地实践“游戏设计法”,研究发现通过该方法能实质性地激发设计创意。该研究不仅为设计方法论提供了新的研究视角,同时也为设计师及学者提供了一种新的设计创意启发手段。

With the gradual maturity of the domestic furniture design field,design innovation has become its core goal,and the exploration of creative thinking and design methods is particularly crucial.Through in-depth research on existing mainstream creative thinking and product design methods,it has been found that the practice of introducing game methods into design innovation is still rare.This study introduces game methods and logic to examine their feasibility from a theoretical perspective and then verifies their value in promoting creative thinking through design practice.The core of game design methodology is to classify the elements of product design,establish a key vocabulary,randomly extract and recombine vocabulary,and obtain design inspiration through semantic and visual transformation.This study takes chair design as a case study and systematically practices the"game design method."It has been found that this method can effectively stimulate design creativity.This study not only provides a new research perspective for design methodology but also provides new creative inspiration for designers and scholars.