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食品制造企业数字化发展对企业成长性的影响研究

Research on the Impact of Digital Development of Food Manufacturing Enterprises on Enterprise Growth
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摘要 数字化潮流促进了企业的发展与成长,本文通过理论分析论证食品制造企业数字化发展对企业成长性的作用机理,并从实现数字技术的广泛应用、产品生产制造过程向智能化发展、充分利用互联网拓展销售渠道以及完善信息化基础设施建设等方面提出对策建议。在目前竞争激烈环境下,对推进食品制造企业数字化发展,提升企业成长性具有启示意义。 The trend of digitalization promotes the development and growth of enterprises.This paper demonstrates the mechanism of digital development of food manufacturing enterprises on the enterprise growth through theoretical analysis,and puts forward countermeasures and suggestions from the aspects of realizing the wide application of digital technology,developing intelligently of the product manufacturing process,making full use of the Internet,expanding sales channels and improving information infrastructure construction.It is of enlightening significance for food manufacturing enterprises to promote the digital development of enterprises and improve enterprise growth in the current fierce competitive environment.
作者 赵艳丽 李荣 ZHAO Yanli;LI Rong(Business School,Harbin University of Commerce,Harbin 150028,China;Research Center for Market Development and Distribution Economy,Harbin University of Commerce,Harbin 150028,China)
出处 《科技创新与生产力》 2024年第1期16-18,共3页 Sci-tech Innovation and Productivity
关键词 数字化发展 企业成长性 食品制造企业 digital development enterprise growth food manufacturing enterprise
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