基于扎根理论的青海省少数民族传统体育与旅游产业融合动力机制研究

Research on the Dynamic Mechanism of Integration of Traditional Sports and Tourism Industry of Ethnic Minorities in Qinghai Province based on Rooted Theory

融合发展是推动少数民族传统体育活态传承、旅游产业转型升级、提质增效的有效途径,但有关少数民族传统体育与旅游产业的融合动力研究相对较少,制约着二者融合效应发挥。以青海省循化县、尖扎县2个案例为研究对象,以访谈资料、文本资料等为资料来源,运用扎根理论方法探讨青海省少数民族传统体育与旅游产业的融合动力机制。研究表明,少数民族传统体育旅游价值、旅游需求、软件支持、技术创新和设施保障5个主范畴是民族传统体育与旅游产业的融合动力。其中,民族传统体育旅游价值和设施保障是基础动力,旅游需求是拉动力,技术创新是推动力,软件支持是支撑动力。研究进一步构建出少数民族传统体育与旅游产业融合动力机制,以期丰富少数民族传统体育与旅游产业融合的基础内涵与逻辑框架,为二者融合高质量发展提供借鉴。

Integrated development is an effective way to promote the inheritance of traditional sports of ethnic minorities,the transformation and upgrading of tourism industry,and the improvement of quality and efficiency.But there are relatively few studies on the integration dynamics of traditional sports and tourism industry of ethnic minorities,which restricts the integration effect of the two.Taking two cases of Xunhua county and Jianzha county in Qinghai province as objects,and using interview materials and text materials as sources,this paper uses grounded theoretical methods to explore the integration dynamic mechanism of traditional sports and tourism industry of ethnic minorities in Qinghai province.The results show that the five main categories of traditional sports tourism value,tourism demand,software support,technological innovation and facility guarantee of ethnic minorities are the integration driving force of traditional national sports and tourism industry.Among them,the value and facility guarantee of traditional national sports tourism are the basic driving force,tourism demand is the pulling power,technological innovation is the pushing power,and soft ware support is the supporting power.The study further constructs the dynamic mechanism for the integration of traditional sports and tourism industry of ethnic minorities,in order to enrich the basic connotation and logical framework of the integration of traditional sports and tourism industry of ethnic minorities,and provide reference for the high-quality development of the integration of them.