高校思政教育网络话语权的构建研究

Research on the Construction of Discourse Power in Ideological and Political Education Network in Colleges and Universities

大学生的学习生活与网络密不可分,历经多年逐渐成为各种社会思潮和利益诉求的集散地,构建高校思想政治教育网络话语权是建设网络文化工作体系的需要,是发挥网络思政育人功能的需要。党和政府意识到提升高校思想政治教育网络话语权重要意义,构建高校思想政治教育网络话语权迫在眉睫。借助蒂姆·乔丹的网络权力理论,分析大学生思想政治教育网络话语权四个构建要素,需要从提高话语能力、改进话语方式、创新话语内容方面构建高校思想政治教育网络话语权。

The study life of college students is inseparable from the Internet,which has gradually become a distribution center for various social trends and interest demands over the years.The construction of the network discourse power of ideological and political education in colleges and universities is the need to build a network cultural work system and the need to play the function of network ideological and political education.The Party and the government realize the importance of improving the discourse power of ideological and political education in colleges and universities,and it is urgent to build the discourse power of ideological and political education network in colleges and universities.With the help of Tim Jordan's theory of network power,this paper analyzes the four construction elements of college students' ideological and political education network discourse power,and it is necessary to construct the discourse power of college ideological and political education network from the aspects of improving discourse ability,improving discourse mode,and innovating discourse content.