数字技术赋能乡村公共服务及其限度——基于农业农村部评选的12个全国农村公共服务典型案例的分析

Digital Technology Empowers Rural Public Services and Its Limitations——Analysis of 12 Typical Cases of Rural Public Services in China Selected by the Ministry of Agriculture and Rural Affairs

乡村公共服务数字化既是数字乡村建设的重要内容,亦是回应农民美好生活需要、扎实推进共同富裕的重要举措。基于TOE分析框架,构建包括8个观测指标和21个评估指标的评估指标体系,分析农业农村部评选的12个全国农村公共服务典型案例发现,数字技术在乡村公共服务需求的复杂性化约、政府与乡村社会公共服务供给的协同、技术与乡村公共服务场域的深度共融方面发挥了重要作用。与此同时,乡村内部主体分化、农民需求表达失语、乡村规则变革滞后等现实约束制约了数字技术对乡村公共服务赋能作用的有效发挥。为此,应通过坚守数字公平、深耕数字协同及厚植数字信任,推进乡村公共服务均衡可及,突破乡村公共服务数字化长效发展困境,构筑乡村公共服务发展良性生态。

Digitization of rural public services is not only an important part of the digital construction in rural areas,but also an important measure to respond to the needs of farmers for a better life and to solidly promote common prosperity.In view of TOE framework,an evaluation index system including 8 observation indicators and 21 evaluation indicators was constructed to analyze 12 typical cases of rural public service selected by the Ministry of Agriculture and Rural Affairs.It is found that digital technology plays an important role in reducing the complexity of rural public service demand,coordinating the supply of government and rural social public services,and deeply integrating technology with the field of rural public services.At the same time,the differentiation of rural internal entities,the lack of expression of farmer needs,and the lagging transformation of rural rules have constrained the effective implementation of digital technology in empowering rural public services.To this end,we should adhere to digital equity,deepen digital collaboration,and cultivate digital trust,promote balanced and accessible rural public services,break through the dilemma of long-term digital development of rural public services,and build a healthy ecosystem for the development of rural public services.