甪端形象在故宫文创产品设计中的应用

Luduan Image in the Design of Cultural and Creative Products of The Palace Museum

神兽一直以来都是故宫文创的热门题材,但目前的相关文创设计还是以一些传统神兽题材为主,缺乏对其他神兽形象的探究。文章以甪端形象为例,剖析其形象历史渊源和艺术特征,在文创中赋予甪端形象新的生命力。

The divine beast has always been a popular theme in the cultural creation of the Palace Museum,but at present,the relevant cultural and creative design is still dominated by some traditional divine beast themes,and there is a lack of exploration of the image of other divine beasts.Taking the image of Luduan as an example,this paper analyzes its historical origin and artistic characteristics,and endowing the image of Luduan with new vitality.