摘要
The 11th China Enterprise Global Ilmage Summit,organized by the China Foreign Languages Publishing Administration,was held in Beijing.Hundreds of attendees discussed the theme"Building Global Corporate Images and Enhancing Mutual Understanding Among Civilizations,"and deeply deconstructed the core of China's corporate global image from cultural,branding,and communication perspectives,exploring ways and paths for culture to empower the construction of Chinese enterprises'global images.
