高校文创产品包装的行业影响及多元发展的意义

Cultural and Creative Product Packaging Industry Impact and the Significance of Diversified Development

本文以高校文创产品包装为研究对象,以兰州工商学院为例,从一所高校着眼全国高校,展现高校文创包装的多元发展;分析西北地区的文化现状,阐述文创产品包装能带来的文化影响和意义。

This paper takes the packaging of cultural and creative products in colleges and universities as the research object,takes Lanzhou Institute of Business and Technology as an example,and focuses on the national colleges and universities from a university to show the diversified development of college packaging;This paper analyzes the present situation of culture in northwest China and expounds that packaging of cultural and creative products can bring cultural influence and significance.