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浅谈数字化设计对产品包装的影响——以三维可视化立体模型为例 被引量:2

Discuss the Influence of Digital Design on Product Packaging——Take 3D Visual Diorama as an Example
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摘要 随着科技的不断发展,三维可视化技术已被应用于多个领域。三维可视化技术是一种将三维模型转化为二维图像的技术,可以将复杂的产品结构、工艺流程、装配方式等信息以三维的形式呈现出来,让人们更加直观地了解产品。对产品包装设计的数码设计来说,三维可视化技术已经逐渐成为产品包装设计和营销中不可或缺的一部分。利用三维可视化技术,可以更直观地展现产品的外包装、功能、性能等信息,从而吸引更多的消费者,提高产品销量。本文以三维可视化的立体模型为例,主要阐述了产品包装设计的数码设计效果。 With the continuous development of science and technology,3D visualization technology has been applied in many fields.Three-dimensional visualization technology is a technology that converts three-dimensional models into two-dimensional images,which can present complex product structure,process flow,assembly method and other information in three-dimensional form,so that people can understand the product more intuitively.For the digital design of product packaging design,3D visualization technology has gradually become an indispensable part of product packaging design and marketing.The use of three-dimensional visualization technology can more intuitively display the packaging,function,performance and other information of the product,so as to attract more consumers and increase product sales.In this paper,the digital design effect of product packaging design is mainly explained by taking the three-dimensional visual stereoscopic model as an example.
作者 周亮 ZHOU Liang(Shanghai Normal University Tianhua College,Shanghai 201815,China)
出处 《绿色包装》 2024年第2期104-107,共4页 Green Packaging
关键词 产品包装 包装设计 三维可视化 立体模型 数字化设计 product packaging packaging design three-dimensional visualization stereo model digital design
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