高校应用大数据进行思想政治教育创新探索

Innovative Exploration of Big Data in Ideological and Political Education in Colleges and Universities

从时代发展的趋势而言,大数据已然成为社会运行的重要科技力量,通过大数据实现高校思想政治教育的创新,对思政教育的实效性具有重要影响。高校应用大数据进行思想政治教育的意义在于:有利于进行个性化的思想政治教育、实时跟踪学生的思想动向和高校思想政治教育模式的全面更新。针对高校缺乏思想政治教育的大数据平台、缺乏智能性和针对性的大数据思想政治教育,提出了构建校园大数据平台、引进AI教学、开展大数据个性思政教育、提升教育者自身网络素养的创新路径。

In terms of the development trend of The Times,big data has become an important scientific and technological force in social operation.The innovation of ideological and political education in colleges and universities achieved through big data has an im-portant impact on the effectiveness of ideological and political education.The significance of applying big data to ideological and politi-cal education in colleges and universities is that it is conducive to carrying out personalized ideological and political education,tracking students'ideological trend in real time and updating the ideological and political education mode in colleges and universities.In view of the lack of big data platforms for ideological and political education in colleges and universities,the lack of intelligent and targeted ide-ological and political education of big data,this paper puts forward an innovative path of building campus big data plaform,introducing AI teaching,carrying out big data personality,and enhance the network litearcy of educators ideological and political education.