摘要
1.Bei,L..&Jiao,G.(2021).Research on iterative coevolution of technological innovation and business model innovation of new ventures in the internet business environment.Journal of Management,(3),89-104(卑立新,焦高乐(2021).互联网商业环境下创业企业技术创新与商业模式创新的迭代式共演研究.管理学刊,(3),89-104).Abstract The coevolution of technological innovation plus business model innovation based on effective iterative innovation constitutes the strengths of a venture,which can then work well in an internet-based business environment.The paper,taking YZ Company as a typical case of internet plus business innovation,analyses the evolution of its technology innovation and business model innovation,and their coevolution,from the perspective of iterative coevolution.The conclusion shows internet-based plus business technological innovation of ventures is characterized with integrative iteration,updating iteration,and proactive iteration,with which ventures can move from technology adoption to development.In addition,the iterative evolution of business model innovation that embraces the focusing iteration,extensive iteration,and syncretic iteration,promotes the development of a venture's platform business model.Furthermore,the factors including data flow,resources flow,and ecology flow would efficiently link technologies into business models,thus facilitating the coevolution between technologic innovation and business model innovation.
