基于电力营销大数据的数字化管控策略分析

Analysis of Digital Control Strategies Based on Big Data of Electric Power Marketing

阐述电力营销业务中的数字化管理模式特点,探讨基于电力营销大数据的数字化管控发展策略,包括完善数字化管理基础设施、创新优化电力营销业务数字化管理机制、系统规划数字化营销方法。

This paper expounds the characteristics of digital management models in power marketing business,explores the development strategy of digital control based on big data in power marketing,including improving digital management infrastructure,innovating and optimizing digital management mechanisms in power marketing business,and systematically planning digital marketing methods.