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元宇宙在未来电视主媒发展中的应用

Application of Meta-Universe in the Development of Future Television Main Media
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摘要 高新技术发展日新月异,媒体融合的趋势日渐紧迫。用先进的互联网元宇宙思维来重新架构电视节目及电视产业,使电视以全新的形态与第三代互联网融合,实现迭代升级,是非常值得探讨的课题。“电视元宇宙”的设想将为未来的电视主媒发展注入新的活力与希望。基于此,探讨元宇宙相关技术在电视新业态中的应用,阐述未来电视主媒的新角色与媒体新秩序新管理。 With the rapid development of high and new technology,the trend of media convergence is becoming increasingly urgent.Using advanced internet meta-universe thinking to re-structure television programs and television industry,so that television in a new form and the third generation of internet integration,to achieve iterative upgrading,is a very worthy of discussion.The idea of“television meta-universe”will inject new vitality and hope into the development of television main media in the future.Based on this,this paper discusses the application of meta-universe related technology in the new television format,and expounds the new role of the main media of television in the future and the new media order and management.
作者 阮凯 RUAN Kai(Zhejiang Radio and Television Group,Hangzhou 310005,China)
出处 《电视技术》 2023年第12期195-198,228,共5页 Video Engineering
关键词 未来电视 互联网 元宇宙 数字新型主媒体 future television internet meta-universe digital new main media
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