基于区位熵理论的江西省乡村旅游资源竞争力研究

A study on the competitiveness of rural tourism resources in Jiangxi province based on the theory of location entropy

乡村旅游是乡村振兴的重要抓手。基于区位熵理论,将乡村旅游资源与旅游总收入、农村居民人均可支配收入、第三产业产值相结合,构建反映乡村旅游资源竞争力的区位熵。以江西32个县区为研究样本进行实证分析,发现各县区乡村旅游资源在推动旅游产业发展、带动经济增长方面存在明显差异,乡村旅游综合竞争力强县不多,多数县区乡村旅游综合竞争力表现一般,有10个县区乡村旅游资源缺乏竞争力,需在做大做强乡村旅游上不断探索实践。

Rural tourism is an important way to achieve rural revitalization.Based on the theory of location entropy,rural tourism resources are combined with total tourism income,per capita disposable income of rural residents,the paper constructs a location entropy that reflects the competitiveness of rural tourism resources.Empirical analysis was conducted using 32 counties in Jiangxi province as research samples,it was found that there are significant differences in the promotion of tourism industry development and economic growth among rural tourism resources in the counties,and individual counties have strong competitiveness in rural tourism resources,and most counties have average competitiveness,and ten counties lack competitiveness in rural tourism resources,and continuous practice and exploration are needed to expand and strengthen rural tourism.