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基于产业视角的DC和漫威电影对比分析

A Comparative analysis of DC Movie and Marvel Movie from Industry Perspective
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摘要 DC和漫威电影虽然共享超级英雄主题,但DC注重深刻情感和哲学探讨,漫威则侧重幽默和团队协作。漫威的全球票房更为出色,尤其以“复仇者联盟”系列著名,DC在票房和观众评价上面临挑战。然而,两者都有忠实粉丝群体,支持它们在超级英雄电影市场中的地位。DC与华纳兄弟合作,注重跨媒体战略,漫威则在迪士尼旗下扩展多个媒体领域。这个对比突显了两大巨头在电影业中的合作与竞争,推动了超级英雄电影文化的繁荣。 Although DC movie and Marvel movies share superhero themes,DC focuses on deep emotions and philosophical discussions,while Marvel focuses on humor and teamwork.Marvel is better known at the global box office,especially for its Avengers series,and DC faces challenges at the box office and in terms of audience ratings.However,both have loyal fan bases that support their position in the superhero movie market,with DC focusing on a cross-media strategy with Warner Bros.and Marvel expanding across multiple media territories under the Disney umbrella.This contrast highlights the collaboration and competition between the two giants in the film industry,which has contributed to a thriving superhero film culture.
作者 齐佩轩 Qi Peixuan(Macao University of Science and Technology,Macao China,999078)
机构地区 澳门科技大学
出处 《新疆艺术学院学报》 2024年第1期75-84,共10页 Journal of Xinjiang Arts University
关键词 产业视角 DC 漫威 电影产品 Industry Perspective DC Marvel Movie Products
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