文化政策驱动下的中国文化产业关键性问题

Key Issues of Chinese Cultural Industry Driven by Cultural Policy

自2007年党的十七大提出“大力发展文化产业”之后,国家陆续出台一系列相关政策,推动我国文化产业蓬勃发展。学界也快速展开对文化产业理论的相关研究,研究成果日益丰富。历经文化产业规划引导期、战略纵深发展期和高质量发展期等不同时期的文化产业政策的驱动,文化产业实践与理论研究取得重大发展,呈现阶段性特征。实践层面,从文化产业园区建设、文化产业发展方式转变、特色文化产业发展、国家文化公园建设到数字文化产业的顶层设计,都有明显的政策痕迹;理论研究从文化产业概念辨析、发展战略研究、文化产业体制研究到文化产业高质量发展等问题的探索,都与国家文化产业政策的顶层设计有着密切的关系。但是,我国文化产业研究目前也存在着理论研究滞后、具体行业研究不够深入等诸多困境,很多领域有待深化。未来我们需在构建中国文化产业理论、深入具体行业研究、回应时代发展的实践问题、保持研究的持续性等方面重点关注。

Since the 17th National Congress of the Communist Party of China put forward the idea of"vigorously developing the cultural industry"in 2007,the state has successively issued a series of related policies to promote the vigorous development of China's cultural industry.The academic circles have also rapidly launched the related research on the theory of cultural industry,and the research results are getting deeper and deeper.After the planning guidance period,the strategic depth development period and the high-quality development period of the cultural industry policy,driven by the cultural policies in different periods,the practice and theoretical research of the cultural industry also showed phased characteristics.On the practical level,there are obvious policy traces from the construction of cultural industry parks,the transformation of cultural industry development mode,the development of characteristic cultural industries,the construction of national cultural parks to the top-level design of digital cultural industries.Theoretical research,from the analysis of cultural industry concepts,the research of development strategy,the research on the cultural industry system to the exploration of high-quality development of cultural industries,is closely related to the top-level design of national cultural industry policies.However,there are many difficulties in the research of cultural industry in China,such as the lag of theoretical research and the lack of in-depth research of specific industries,and many fields need to be deepened.In the future,we need to focus on building a theory of China's cultural industry,conducting in-depth research on specific industries,responding to practical issues of the times,and maintaining the continuity of research.