摘要
随着农村电商的蓬勃发展,农户倾向于采用电商模式进行销售,促进了农户增收和农村经济发展。本文基于CRRS数据,采用倾向得分匹配法,实证检验农户参与电商对收入的影响。研究表明,农户参与电商帮助其家庭收入实现42.4%~46.8%的增加;不同地区的农户参与电商经营的增收效应具有异质性。针对培育和壮大农村电商市场主体,为政府政策制定与农户参与电商实践方面提供可行的建议。
With the vigorous development of rural e-commerce,farmers tend to use the e-commerce model for sales,which promotes the increase of farmers and the development of rural economy.Based on CRRS data,this paper uses the propensity score matching method to empirically test the impact of farmers'participation in e-commerce on income.The research shows that farmers'participation in e-commerce helps their family income increase by 42.4%to 46.8%;the income increase effect of farmers participating in e-commerce operation is heterogeneous.In order to cultivate and expand rural e-commerce market entities,to provide feasible suggestions for government policy formulation and farmers'participation in e-commerce practice.
作者
徐晓莹
郑祥江
XU Xiaoying;ZHENG Xiangjiang(Southwest University of Science and Technology Mianyang,Sichuan 621000)
出处
《现代农业研究》
2024年第3期27-31,共5页
Modern Agriculture Research
基金
中国社会科学院重大经济社会调查项目“乡村振兴综合调查及中国农村调查数据库项目”(项目编号:GQDC2020017)。
关键词
电商经营
农户增收
地区异质性
PSM
e-commerce operation
increasing peasant household income
regional heterogeneity
PSM Research on the Influence of Farmers'Participation in E-commerce