大学生运用短视频讲好红色故事的逻辑基点、基本遵循和叙事策略

The Logical Basis,Basic Principles and Narrative Strategies for College Students to Use Short Videos to Tell Good Red Stories

近年来,短视频已经成为许多人获取信息的流行方式,而短视频行业也由爆发式增长向高质量发展转变。基于主体参与式教育理念的理论逻辑、短视频行业高质量发展的现实逻辑和推动构建红色情感共同体的价值逻辑,大学生运用短视频讲述红色故事、传承红色基因成为时代所需。在分析大学生运用短视频应重点把握意识形态引领性、主体身份双重性、短视频语境适配性等三个基本遵循的基础上,以近年来各大短视频平台发布的大学生红色故事短视频为例,从叙事结构、叙事角度、叙事语言三个方面探讨叙事策略,对于大学生借助短视频讲好红色故事具有现实意义。

In recent years,short videos have become a popular way for many people to access information,and the short video industry has shifted from explosive growth to high-quality development.Based on the theoretical logic of participatory education,the practical logic of high-quality development in the short video industry,and the value logic of promoting the construction of a red emotional community,it has become a trend for college students to use short videos to tell red stories.On the basis of analyzing the three basic principles that college students should focus on when using short videos:ideological guidance,dual identity of the subject,and adaptability to the context of short videos,this article takes the red story short videos of college students released by major short video platforms in recent years as an example to explore narrative strategies from three aspects:narrative structure,narrative perspective,and narrative language.This has practical significance for college students to use short videos to tell red stories well.