短视频传播背景下大学生社会主义核心价值观培育的新路径

A New Path for the Cultivation of Socialist Core Values for College Students in the Context of Short Video Dissemination

当前大学生社会主义核心价值观教育受多种因素影响难以深入人心。加之短视频成为流行的传媒之一,特别是在大学生中,短视频传播已经成为主流,这对大学生社会主义核心价值观培育既有积极作用,也存在消极影响,需要引起足够的重视和严格控制。在这种背景下,如何利用短视频传播培育大学生的社会主义核心价值观成为热门话题。基于此,通过优化短视频传播内容,创新短视频传播方式,加强对网络环境的监督治理,提高大学生在短视频传播中的社会主义核心价值观认同和理解,培养其正能量价值观与社会责任感。

At present,the education of socialist core values among college students is difficult to deeply penetrate into people’s hearts due to various factors.In addition,short video has become one of the popular media,especially among college students,lever-aged both positive and negative effects on this kind of cultivation,so it requires enough attention and strict control.In this context,how to use short videos to spread and cultivate college students’socialist core value has become a hot topic.Based on this,by opti-mizing the content of short video communication,innovating the mode of short video communication,and strengthening the supervi-sion and governance of the network environment,we will improve the identification and understanding of college students’socialist core values in short video dissemination,and cultivate their positive energy values and social responsibility.