双元驱动的中小企业数字化转型协同机制探析

Dual-driven Digital Transformation Synergy Mechanism for Small and Medium-sized Enterprises

通过解析中小企业数字化转型三重困局,探究政府与数字化服务商双元驱动的系统协同原理,并构建中小企业、政府和数字化服务商三方主体协同参与的演化博弈模型,进而借助仿真和参数敏感性分析探讨系统演化策略稳定性以及关键变量对策略演化和稳定结果的影响,结果表明:政府补贴与服务商技术保证策略均能够有效驱动中小企业数字化转型,且主体策略互相呈正反馈关系;中小企业、服务商和政府的初始参与意愿提高有利于主体更快决策参与;政府制定适当小的补贴比例依然能够调动中小企业参与转型的积极性;相对来说,政府补贴前期涨幅对服务商技术保证策略的影响较大;仅补贴单方时政府对服务商的补贴效用更显著。

By analyzing the triple dilemma of digital transformation of small and medium-sized enterprises,exploring the principle of the dual drive between the government and digital service providers,and constructing an evolutionary game model with the participation of small and medium-sized enterprises,government and digital service providers,and then exploring the stability of the evolutionary strategy of the system and the influence of key variables on the evolution and stability of the strategy with the help of simulation and parameter sensitivity analysis.The results show that both government subsidies and service provider technology assurance strategies can effectively drive the digital transformation of small and medium-sized enterprises,and the subject strategies show a positive feedback relationship with each other;the increase in the initial willingness of small and medium-sized enterprises,service providers and the government to participate is conducive to faster decision making by the subject to participate;the government sets an appropriately small subsidy ratio can still mobilize the enthusiasm of small and medium-sized enterprises to participate in the transformation;relatively speaking,the initial increase in government subsidies has a greater impact on the service provider technology assurance strategy;the utility of government subsidies to service providers is more significant when only a single party is subsidized.