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功能多元化理念下的香烟包装结构创新设计研究

Research on The Innovation Design of Cigarette Packaging Structure Under the Concept of Functional Diversification
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摘要 随着人们对香烟包装的要求越来越高,传统的包装设计已经不能满足消费者的需求。因此,功能多元化的包装设计成为了新的研究热点。本文通过文献研究和案例分析,探讨功能多元化原则在香烟包装中的应用价值及原则,并分析了相关设计实践案例。结果显示,功能多元化的香烟包装结构创新设计不仅能提升香烟产品的包装质量和外观吸引力,还能增加产品的实用性和用户体验。 As people’s requirements for cigarette packaging become higher and higher,the traditional packaging design can no longer meet the needs of consumers.Therefore,the multi-functional packaging design has become a new research hotspot.Through literature research and case analysis,this paper discusses the application value and principle of functional diversification principle in cigarette packaging,and analyzes the relevant design practice cases.The results show that the innovative design of cigarette packaging structure with diversified functions can not only improve the packaging quality and attractiveness of cigarette products,but also increase the practicality and user experience of the products.
作者 巩佳豪 王海英 GONG Jia-hao;WANG Hai-ying(Shaanxi China Tobacco Industry Co.,Ltd.,Xi’an 710065,China)
出处 《绿色包装》 2024年第3期112-115,共4页 Green Packaging
关键词 功能多元化 香烟包装 包装结构 创新设计 function diversification cigarette packaging package structure innovative design
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