新媒体时代高校网络思政教育探析

Research on the Network Ideological and Political Education in Universities and Colleges in the New Media Era

新媒体时代,高校网络思政教育面临理论脱离现实削弱思政教育心理认同感、“单一事件”处理不当影响受教育主体三观形成、传统教学方式难以提供情绪价值、第二课堂难以实现行为养成、网络舆情误引导不力造成学生信任危机等挑战。应对这些挑战,提出六个应对策略:一是学用结合,增强网络思政教育的实用性;二是直面社会热点问题,淡化“单一事件”负面影响;三是增强新媒体思维,提升第一课堂吸引力;四是构建第二课堂新媒体阵地,提高师生互动性;五是加快建设网络舆情引导处理机制;六是坚持网络思政教育教师引领者地位。

In the era of new media,the network ideological and political education in universities and colleges faces numerous challenges which include theory divorced from reality weakening the psychological identity,improper handling of“single event”affecting the formation of three views of the educated subject,traditional teaching methods difficult to provide emotional value,difficult to realize behavioral development in the second classroom,and students’trust crisis caused by ineffective misdirection of online public opinion.To address these challenges,six strategies are proposed:first,combining learning and use to enhance the practicability of ideological and political education;second,facing up to the hot issues in the society and downplaying the negative impact of the“single event”;third,enhancing the thinking of new media to improve the attractiveness of the first classroom;fourth,constructing the new media position in the second classroom to enhance the interactivity between the teachers and the students;fifth,speeding up the construction of the mechanism for guiding and dealing with the online public opinion;and sixth,adhering to the teacher’s leading position in the education.