户外音乐节的空间性及其对文旅融合发展的影响

The Spatiality of Outdoor Music Festivals and Their Cultural and Tourism Integration Development

户外音乐节作为文化产业能够精准地切入到地方文旅产业发展格局中,以“音乐+文旅”的发展模式成为带动地方经济发展的有利抓手。户外音乐节本身具有的集体性、多主体性、开放性和狂欢性等特征,突出体现了空间生产所具有的系统性实践特征。以音乐节为主体的空间生产,不论是物理现实空间还是虚拟空间,都通过诸多符号营造出场景空间来满足消费者的体验并以符号消费完成空间生产与再生产的过程。与此同时,如何规避发展中出现的问题,并进一步实现户外音乐节与地方文旅高质量可持续的发展,仍需从思维认知、本土实践和产业模式研究等方面持续深入探索。

As a cultural industry,outdoor music festivals can accurately enter the development pattern of local cultural and tourism industries,and become a favorable lever to drive local economic development through the development model of“music+cultural and tourism”.Outdoor music festival itself has the characteristics of collectivity,multi-subjectivity,openness and revelry,which highlights the systematic practical characteristics of spatial production.The spatial production centered around music festivals,whether in physical reality or virtual space,creates scene spaces through various symbols to satisfy consumer experiences and complete the process of spatial production and reproduction through symbolic consumption.At the same time,how to avoid the problems that arise during development and further achieve high-quality and sustainable development of outdoor music festivals and local cultural tourism still requires continuous and in-depth exploration from the perspectives of cognitive thinking,local practice,and industrial model research.