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这只“虎”如何圈粉年轻人

How Does This “Tiger” Win over Young Fans?
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摘要 “聂家庄,朝南门,家家户户捏泥人。”这句在潍坊高密流传已久的民谣,佐证着聂家庄泥塑曾经的发展与繁荣。竖眉瞪眼,威风凛凛,胸挂桃红大花,额涂朱笔大“王”,拉送首尾就会发出“咕咕”响声,这是聂家庄泥塑最经典的形象——“泥叫虎”。“泥叫虎”起源于明朝万历年间,至今已有400余年历史。就是这只“虎”,近年来闯出了一条圈粉年轻人的文化“两创”之路。 With furrowed brows,majestic look,a large peach-colored flower on its chest,and a red bold "王" on its forehead,it will produce the sound of "Goo Goo" when pulled from both ends.This is "Nijiaohu"(clay sound-producing tiger),the most classic image of Niejiazhuang clay sculptures.Originating during the reign of Emperor Wanli of the Ming Dynasty,"Nijiaohu" has a history of over 400 years.In recent years,it is this "tiger" that has forged a path of cultural innovation and won the hearts of numerous young fans.
机构地区 不详
出处 《走向世界》 2024年第14期74-77,共4页 Openings
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