创始人身份体系对企业创新投资的影响

The Impact of Founder Identity System on Enterprise Innovation Investment

创始人的身份对于企业行为决策有重要影响,本文基于身份经济学的视角,从社会身份理论和角色身份理论两个方面构建了一个理论框架,并实证分析了创始人身份体系对企业创新投资的影响。结果表明:我国具有达尔文型社会身份的创始人更多属于社会导向,与具有社群型和使命型社会身份的创始人一致,均会提高企业的创新投资;从角色身份的视角来看,创始人具有管家身份和专家身份有利于提高企业的创新投资水平;将社会身份和角色身份对应整合分析发现,具有社群型和使命型社会身份的创始人同时在企业里扮演专家身份会推动企业创新。本文有助于理解创始人的身份及其行为决策,揭示了身份选择和身份认同等非正式制度是影响企业创新发展的深层因素。

The identity of the founder has an important impact on the decision-making of enterprise behavior. From the perspective of identity economics, this paper constructs a theoretical framework from social identity theory and role identity theory, and empirically analyzes the founder identity system and its impact on enterprise innovation investment. The results show that the entrepreneurs with Darwin status in China are more socially oriented, and both of them are consistent with the founders with social group and missionary status, which can improve the innovation investment of enterprises. It is found that the identity of the founder as a steward and an expert is beneficial to the improvement of the level of innovation investment, while the founder has the prosocial and missionary social status, playing the expert status in the enterprise will promote the enterprise innovation. This paper is helpful to understand the identity of the founder and his decision-making, and reveals that the informal system of identity choice and identity is the deep-seated factor that affects the development of enterprise innovation.