电子商务政策与企业家创业精神

E-Commerce Policies and Entrepreneurship

本文在理论分析电子商务影响新企业进入内在机理的基础上,借助国家电子商务示范城市试点政策这一准自然实验,运用多期双重差分模型探讨了电子商务政策对企业家创业精神的影响。研究结果表明,电商示范城市试点政策能显著激发企业家创业精神,且该效应具有一定持续性。机制检验结果表明,电商示范城市试点政策主要通过融资便捷机制、市场准入扩大机制、多样化配套服务机制激发企业家创业精神,增加城市创业活动。异质性分析表明,电商示范城市的创业效应主要在南方地区、市场整合程度强、营商环境良好的城市样本中更为显著,且不同类型行业的政策效应程度不同。此外,电商示范城市试点政策促进创业活动增加主要依靠创造效应而非邻近城市的转移效应。本研究结论对政府相关电商政策推广和电商赋能产业发展提供了重要实践启示。

Drawing on the theoretical analysis of the internal mechanism of e-commerce affecting the entry of new enterprises,this paper uses the quasi-natural experiment of national e-commerce demonstration city construction to explore the impact of urban e-commerce policies on entrepreneurship by using a multi-period difference-in-differences(DID)model.The results of the study indicate that the construction of e-commerce demonstration cities can significantly stimulate entrepreneurship,and the effect of this policy has a certain degree of sustainability.The mechanism test reveals that the construction of e-commerce demonstration cities mainly stimulates entrepreneurship among entrepreneurs and increases urban entrepreneurial activities through convenient financing mechanisms,market access expansion mechanisms and diversified supporting service mechanisms.The heterogeneity analysis indicates that the entrepreneurial effect of e-commerce demonstration cities is generally more significant in the sample of cities in the southern region,with strong market integration and a good business environment,and it exhibits different degrees of policy influence in different industries.The construction of e-commerce demonstration cities is also mainly based on the creative effect rather than the transfer effect of neighbouring cities to promote an increase in urban entrepreneurial activities.The paper's conclusion has clear policy implications and provides important practical insights for promoting government-related e-commerce policies and developing e-commerce that empowers industries.