摘要
从叙事视角了解蒙古族机智人物代表巴拉根仓IP形象,总结现有巴拉根仓IP同质化问题,结合产生的时代背景、性格特点及故事,构建其IP形象的叙事设计方法,进行叙事视角下的IP形象创新设计。
From the perspective of narrative,this paper understands the IP image of Balageng represented by Mongolian witty characters,summarizes the existing problem of IP homogenization of Balagencang,and constructs the narrative design method of Balagencang's IP image based on the background,personality characteristics and stories of its generation,and carries out the innovative design of Balagencang's IP image from the narrative perspective.
出处
《丝网印刷》
2024年第7期55-57,共3页
Screen Printing
基金
内蒙古师范大学研究生科研创新基金资助项目的研究成果(编号CXJJS23080)。