互联网2.0时代参与式纪录片《浮生一日》的叙事策略

On the Narrative Strategies of Participatory Documentary Life in a Day in the Era of Web 2.0

参与式纪录片的典型代表《浮生一日》开放地拥抱了专业团队与业余用户,这种合作制作的模式,植根于社交平台,映射了互联网2.0时代自我表达、参与创作、人人连结的社会特征,体现出一种“民众呈现,呈现民众”理念。该纪录片成功“破圈”的关键,在于采用了记录碎片化、叙事私人化、呈现社交化的叙事策略。它契合了互联网2.0时代“人人连结和连结人人”的社区精神与集体意识,是一个对影视、视频行业和普通用户双向赋能的过程,既是对民众个人智慧和经验的一次文化复兴,也是影视和视频行业在内容形式、叙事视角和传播互动上的一次重塑。

Rooted in the wave of expression,creation and connection in the era of Web 2.0,Life in a Day,a typical example of participatory documentary,embraces the documentary-making model of cooperation between production team and amateur users,which is different from traditional documentaries.The key to its success lies in its narrative strategies of fragmentation,personalization and socialization.The participatory documentary empowers both the film and video industries and amateur users.For one thing,it serves to revive the wisdom and experience of the mass;for anther thing,it reshapes the film and video industries in terms of content and form,narrative perspectives and interaction strategies.