摘要
随着电子商务和数字经济的蓬勃发展,三方支付作为现代金融领域的重要一环,已逐渐渗透到人们日常生活的方方面面。本文概述了三方支付的概念、特点及其发展历程,进而分析了三方支付在多模态情境下的应用现状。文章以支付宝为例,深入探讨了其资金运营管理模式,特别是资金的运用,通过对余额宝资金运营模式的综合分析,提出了提高收益率和抗风险能力的可行性建议。研究表明,三方支付在资金运转及流通实现方面扮演着关键角色,其未来发展将受到技术创新、市场环境变化等多重因素的影响。
With the vigorous development of e-commerce and the digital economy,third-party payment,as an important part of modern finance,has gradually penetrated into every aspect of our daily life.This paper first outlines the concept,characteristics,and development process of third-party payment,and then analyzes the current application of third-party payment in a multimodal environment.Taking Alipay as an example,this paper probes into its fund operation and management model,especially the use of funds.Through a comprehensive analysis of the fund operation model of Yu’ebao,this paper proposes feasible suggestions for improving returns and risk resistance capabilities.The study indicates that third-party payment plays a crucial role in fund operation and circulation realization,and its future development will be influenced by multiple factors such as technological innovation and changes in the market environment.
作者
张磊
Zhang Lei(Qingdao OTC Markets Clearing Co.,Ltd.,Qingdao 266100,Shandong)
出处
《中国商论》
2024年第9期120-123,共4页
China Journal of Commerce
关键词
三方支付
多模态情境
资金运转
流通实现
支付宝
third-party payment
multimodal environment
fund operation
circulation realization
Alipay