重庆红色文化资源数字化路径探究

Probe into the Digitization Path of Chongqing Red Cultural Resources

数字化是当前重庆红色文化资源深入人心的重要抓手,具有很强的现实意义。在重庆红色文化资源数字化进程中,其暴露出了数字技术与红色文化资源融合不足、红色文化资源数字化手段缺位、数字化红色文化资源宣传欠缺、数字化红色文化产业化发展乏力等问题,基于此,本文提出了挖掘数字技术、AI赋能发展、加强网络宣传、开发数字产业四个方面的对策。

Digitalization is an important starting point for Chongqing’s red cultural resources to be deeply rooted in people’s hearts,having strong practical significance.In the process of digitalization of red cultural resources in Chongqing,there are some problems that need to be solved urgently,such as in-sufficient integration of digital technology and red cultural resources,lack of digital means of red cultur-al resources and publicity of digital red cultural resources,and weak development of digital red cultural industrialization.Based on this,this paper puts forward four countermeasures:excavating digital technol-ogy,developing AI,strengthening network publicity and developing digital industry.