分享视角中的内容型数字文化消费促进机制研究

Promotion Mechanism of Content-based Digital Culture Consumption from a Sharing Perspective

文章分析了文化分享促进内容型数字文化消费的机制,探讨了当前内容型数字文化分享不足的原因,提出优化分享以促进内容型数字文化消费的策略建议,即优化内容型数字文化分享战略目标、提升参与主体组织化水平、构建参与主体激励机制、构建参与主体权益保障机制。

The article analyzes the mechanism of cultural sharing in promoting content-based digital cultural consumption,explores the reasons for the lack of current content-based digital cultural sharing,and proposes strategies to optimize sharing in order to promote content-based digital cultural consumption.The suggestions include optimizing strategic goals for content-based digital cultural sharing,enhancing the cultural level of participating subjects,constructing incentive mechanisms for participating subjects,and establishing mechanisms to safeguard the rights and interests of participating subjects.