RCEP协定下农产品跨境电商交易的机遇、关键点及对策

Opportunities,Key Points,and Countermeasures for Cross Border E-commerce Transactions of Agricultural Products under the RCEPAgreement

RCEP的签订为我国农产品跨境电商交易带来了巨大的机遇,有利于降低农产品跨境电商交易成本、推广农产品跨境电商交易模式、重构农产品跨境电商交易链条、提升农产品跨境电商交易水平。基于RCEP的时代发展背景,应首先明确农产品跨境电商发展的关键,不断提升农产品跨境电商便利化水平,并营造安全性环境,促进非歧视往来与合作式对话。建议通过强化要素重组,降低交易成本,同时促进战略中心延伸,推广数字贸易,注重终端匹配,采用前置战略,赢得RCEP协定下农产品跨境电商交易的先机。

The signing of RCEP has brought huge opportunities for cross border e-commerce transactions of agricultural products in China,which is conducive to reducing the cost of cross-border e-commerce transactions of agricultural products,promoting cross border e-commerce transaction models of agricultural products,reconstructing the cross border e-commerce transaction chain of agricultural products,and improving the level of cross border e-commerce transactions of agricultural products.Based on the development background of RCEP,it is necessary to first clarify the key to the development of cross border e-commerce for agricultural products,continuously improve the convenience level of cross border e-commerce for agricultural products,and create a safe environment to promote non discriminatory exchanges and cooperative dialogue.It is recommended to strengthen factor restructuring,reduce transaction costs,and promote the extension of strategic centers,promote digital trade,focus on terminal matching,adopt a frontend strategy,and win the opportunity for cross-border e-commerce transactions of agricultural products under the RCEP agreement.