媒介与叙事:理解“经典性”的一种跨媒介视角

Media and Narrative:Understanding“Canonicity”from A Transmedia Storytelling Perspective

艺术经典作为一种特殊的历史流传物,皆由某种特定的物质材料或精神符号承载,经典建构因此在本质上也涉及文本传播问题。文本借助不同的媒介建构了差异性的文化生态,其媒介层面的表征是构成文本经典性的重要标志。以此为据,本文从“经典性”概念入手,逐层梳理了其与媒介合法性、跨媒介叙事、故事世界建构之间的辩证关系。媒介之于经典的基础作用由此可以得到必要说明;经典化历程所隐含的媒介辩证法也将得到有效揭示。文本经典地位的确立,既以其在历史流传过程中不断突破原有媒介的本真性、走向高度融合的跨媒介性为关键表征,又是借助跨媒介叙事所建构的故事世界、通过叙事元素叠加和形象谱系建构而不断得到强化的。

As a special type of historical heirloom,Art canon is carried by a certain material or spiritual symbol,and the construction of canon is therefore essentially related to the issue of textual dissemination.The text constructs a diverse cultural ecology with the help of different media,and its representation at the media level is an important sign of the text’s canonicity.Based on this,this paper starts from the concept of“canonicity”and analyzes its dialectical relationship with media legitimacy,transmedia storytelling,and storyworld construction.On the one hand,the fundamental role of the media to canon can be explained necessarily;on the other hand,the dialectics of the media implied in the process of canonization will also be effectively revealed.The establishment of a text’s canonical status is characterized by its continuous breakthrough from the original media’s authenticity in the process of historical circulation,towards a highly integrated intermediality.It is also strengthened by the storyworld constructed through transmedia storytelling,and by the superposition of narrative elements and the construction of image genealogy.