以红色文创产品开发促进文旅产业发展--以本溪湖工业遗产群为例

Promote the Development of Cultural Tourism Industry with the Development of Red Cultural and Creative Products--Taking Benxi Lake Industrial Heritage Group as an Example

红色文创产品不仅传递着革命先辈的精神和历史记忆,也以创新的方式吸引着新一代的年轻人,是红色文化在新时代焕发生命力的重要媒介。作为旅游业和文化产业发展的重要载体,红色文创产品已经引起学术界和业界的广泛关注。该文在总结国内现有成熟红色文创产品开发经验的基础上,以辽宁老工业基地本溪湖工业遗产群为例,探讨以红色文创产品开发促进当地文旅产业发展的有效方式与路径。同时,进一步分析并指出在红色文创产品开发过程中可能面临的挑战及应对策略,旨在为红色文创产品开发设计相关领域的研究和实践提供参考。

Red cultural and creative products not only convey the spirit and historical memory of the revolutionary ancestors,but also attract a new generation of young people in an innovative way.It is an important medium for the red culture to glow its vitality in the new era.As an important carrier of tourism and cultural industry development,red cultural and creative products have attracted wide attention from academia and industry.On the basis of summarizing the existing mature experience of red cultural and creative product development in China,this paper takes Benxi Lake Industrial Heritage Group in Liaoning old industrial base as an example to explore the effective ways and paths of promoting the development of local cultural and tourism industry with red cultural and creative product development.At the same time,it further analyzes and points out the difficulties and challenges that may be faced in the process of red cultural and creative product development and the coping strategies,aiming to provide reference for researchers and practitioners in the field of red cultural and creative product development and design.