改革开放以来中国社会流行语变迁的分期研究

A Phased Study on the Changes of Popular Words in Chinese Society since the Reform and Opening up

改革开放以来中国社会流行语的历史演进,既与社会变革同频共振,又与传媒发展有着千丝万缕的联系;既与不同时代人的价值诉求同生共长,又与多元文化相互包容。从历时性的角度回顾改革开放以来中国社会流行语的演变历程,经历了“思想解放”文化启蒙时代、“全民造词”大众文化时代、“泛娱乐化”网络文化时代、“众语喧哗”草根文化时代四个阶段,每个阶段流行语在流行语主体、流行语内容、流行语媒介等方面呈现鲜明的时代差异,成为折射社会现实、反映热点事件、彰显社会心态的语言表征。文章对改革开放以来中国社会流行语的发展和变迁进行了系统梳理,参照传媒的发展历程来观察社会流行语的变迁,力求对流行语进行精准的分期,探析流行语内在变化规律,研究流行语背后的文化变迁,以把握时代脉搏,加强流行语的价值引领。

The historical evolution of popular words in Chinese society since the reform and opening up resonates with social changes and is inextricably linked with the development of media,for it not only coexists with the value demands of people of different eras,but also embraces multiculturalism.Reviewed from a diachronic point of view,the evolution of popular words in Chinese society since the reform and opening up has experienced four stages:the cultural enlightenment era of"ideological liberation",the popular culture era of"mass creation of words",the network culture era of"pan-entertainment",and the grassroots culture era of"noisy language".At each stage,popular words present distinct temporal dfferences in terms of their subject,content,and media,thus becoming a linguistic representation that reflects social reality,typical events,and social mentality.This paper systematically reviews the development and changes of popular words in Chinese society since the reform and opening up,observes the changes of popular social words with reference to the development process of media,strives to make an acccurate division of popular words,analyzes their internal change rules,studies the cultural changes behind them,so as to keep pace with the times and strengthen the value guidance of popular words.